{"id":10198,"date":"2024-07-18T13:52:47","date_gmt":"2024-07-18T13:52:47","guid":{"rendered":"http:\/\/localhost:10081\/?p=10198"},"modified":"2024-08-05T13:54:11","modified_gmt":"2024-08-05T13:54:11","slug":"lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/um-in-the-news\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\/","title":{"rendered":"Lodestar UM Collaborates with LGBTQIA+ Owned Businesses for Impact Day"},"content":{"rendered":"

Lodestar UM, the India unit of UM, a global media agency network of IPG Mediabrands, today announced its participation in the seventh global Impact Day, under the theme, \u201cONE Day, ONE UM, ONE Better World.\u201d Launched in 2016 under UM\u2019s corporate social responsibility unit, Better World, Impact Day reflects the agency\u2019s commitment to its core values of community, curiosity and courage.<\/p>\n

…<\/p>\n

In India, Lodestar UM has collaborated with LGBTQIA+ owned businesses such as Kai By Mangi, Dopamore, Arttitty, Sabarshh, Ash.Co, Embarque.co, Queergaon, Astitva Jewelry, Podi Nan Maga, and Scoby Labs. These businesses offer a variety of products, including natural lip gloss and oil, stylish handcrafted accessories, elegant bags and purses, vibrant shirts, handmade exquisite stone jewellery, ceramic ware, fashion apparel, bags, stone and bead accessories, lip-smacking pickles, podis and snacks, resin art accessories, and fermented drinks. By providing a platform to showcase and sell their products, the agency aims to create meaningful, tangible benefits for the community.<\/p>\n

Read more in Ad Tech Today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Lodestar UM, the India unit of UM, a global media agency network of IPG Mediabrands, today announced its participation in the seventh global Impact Day, under the theme, \u201cONE Day, ONE UM, ONE Better World.\u201d Launched in 2016 under UM\u2019s corporate social responsibility unit, Better World, Impact Day reflects the agency\u2019s commitment to its core […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-10198","post","type-post","status-publish","format-standard","hentry","category-um-in-the-news"],"acf":[],"yoast_head":"\nLodestar UM Collaborates with LGBTQIA+ Owned Businesses for Impact Day - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/um-in-the-news\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lodestar UM Collaborates with LGBTQIA+ Owned Businesses for Impact Day - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"Lodestar UM, the India unit of UM, a global media agency network of IPG Mediabrands, today announced its participation in the seventh global Impact Day, under the theme, \u201cONE Day, ONE UM, ONE Better World.\u201d Launched in 2016 under UM\u2019s corporate social responsibility unit, Better World, Impact Day reflects the agency\u2019s commitment to its core […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jp.umww.com\/en\/um-in-the-news\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\/\" \/>\n<meta property=\"og:site_name\" content=\"UM JAPAN\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UMCuriosity\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-18T13:52:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-05T13:54:11+00:00\" \/>\n<meta name=\"author\" content=\"shajibur.rahman@interpublic.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:site\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"shajibur.rahman@interpublic.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/um-in-the-news\\\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/um-in-the-news\\\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\\\/\"},\"author\":{\"name\":\"shajibur.rahman@interpublic.com\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/person\\\/3ab450da4e035a60341554a2a939596c\"},\"headline\":\"Lodestar UM Collaborates with LGBTQIA+ Owned Businesses for Impact Day\",\"datePublished\":\"2024-07-18T13:52:47+00:00\",\"dateModified\":\"2024-08-05T13:54:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/um-in-the-news\\\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\\\/\"},\"wordCount\":176,\"publisher\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#organization\"},\"articleSection\":[\"UM in the News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/um-in-the-news\\\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\\\/\",\"url\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/um-in-the-news\\\/lodestar-um-collaborates-with-lgbtqia-owned-businesses-for-impact-day\\\/\",\"name\":\"Lodestar UM Collaborates with LGBTQIA+ Owned Businesses for Impact Day - 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