{"id":10259,"date":"2024-08-20T14:19:03","date_gmt":"2024-08-20T14:19:03","guid":{"rendered":"http:\/\/localhost:10081\/?p=10259"},"modified":"2024-09-19T14:22:48","modified_gmt":"2024-09-19T14:22:48","slug":"media-plan-of-the-year-24-campaigns-that-cut-through-the-noise","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/awards\/media-plan-of-the-year-24-campaigns-that-cut-through-the-noise\/","title":{"rendered":"Media Plan of the Year: 24 Campaigns That Cut Through the Noise"},"content":{"rendered":"

For over 20 years, ADWEEK has been honoring the most dynamic media plans and executions from around the world. This year, our\u00a0Media Plan of the Year<\/a>\u00a0awards recognize honorees across 27 categories, ranging from Best Use of AI to Best Use of Streaming Media. Whether it was a campaign to counter an auto sales slump, build cross-generational love for a brand, or promote inclusiveness in the workplace, these media plans showed impressive results.<\/p>\n

…<\/p>\n

UM, Kenvue, MBCS – Zyrtec\u2019s \u201cRetreated\u201d<\/p>\n

Best Use of Branded Content\/Entertainment Media<\/p>\n

See the full list on Adweek<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

For over 20 years, ADWEEK has been honoring the most dynamic media plans and executions from around the world. This year, our\u00a0Media Plan of the Year\u00a0awards recognize honorees across 27 categories, ranging from Best Use of AI to Best Use of Streaming Media. Whether it was a campaign to counter an auto sales slump, build […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-10259","post","type-post","status-publish","format-standard","hentry","category-awards"],"acf":[],"yoast_head":"\nMedia Plan of the Year: 24 Campaigns That Cut Through the Noise - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/awards\/media-plan-of-the-year-24-campaigns-that-cut-through-the-noise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media Plan of the Year: 24 Campaigns That Cut Through the Noise - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"For over 20 years, ADWEEK has been honoring the most dynamic media plans and executions from around the world. 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