{"id":594,"date":"2013-12-02T06:29:38","date_gmt":"2013-12-02T06:29:38","guid":{"rendered":"http:\/\/localhost:10151\/uncategorized\/how-brands-should-leverage-social-media\/"},"modified":"2018-01-16T18:18:19","modified_gmt":"2018-01-16T18:18:19","slug":"how-brands-should-leverage-social-media-2","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/global-newsletter\/how-brands-should-leverage-social-media-2\/","title":{"rendered":"How Brands Should Leverage Social Media"},"content":{"rendered":"<p><a href=\"http:\/\/forbesindia.com\/article\/checkin\/how-brands-should-leverage-social-media\/36625\/1\">By: Shravan Bhat,\u00a0<em>Forbes India<\/em><\/a><br \/>\nWhat garners eyeballs in the virtual world? How to make the most of your online presence? Lodestar UM\u2019s recent social media survey, Wave, identifies trends over the last two years that show how people access social media and how brands should position their pages to deliver the best experience. Here are the India-specific findings:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/umwwjpstg.wpenginepowered.com\/wp-content\/uploads\/2014\/06\/fa1285cb56.jpg\" alt=\"\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What garners eyeballs in the virtual world? How to make the most of your online presence? Lodestar UM\u2019s recent social media survey, Wave, identifies trends over the last two years that show how people access social media and how brands should position their pages to deliver the best experience.<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-594","post","type-post","status-publish","format-standard","hentry","category-global-newsletter"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Brands Should Leverage Social Media - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/global-newsletter\/how-brands-should-leverage-social-media-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Brands Should Leverage Social Media - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"What garners eyeballs in the virtual world? 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