Inspired UM rose to the top spot in 2013, becoming Estonia\u2019s largest media agency. For the first time in its history, the agency secured over \u20ac10 million ($13.7 million) in billings \u2013 the largest amount ever for an Estonian media agency \u2013 enjoying 21% growth over the previous year.<\/p>\n
Marleen Taremaa, Communications Director for Inspired UM, attributed the substantial growth to their strong research arm, successful implementation of lifestyle media strategies and UM\u2019s commitment to its expanded planning and buying practices in the digital space.<\/p>\n
\u201cIn today\u2019s marketing world, just knowing your target audience is not enough,\u201d said Taremaa. \u201cWhat is most important is learning how they behave and how to connect with them. We utilize a variety of research tools to collect the necessary information, tap into UM\u2019s pool of advanced analytics and then create targeted marketing campaigns to generate significant results for our clients.\u201d<\/p>\n
Through the power of curious thinking and an innovative spirit, Inspired UM Estonia has produced amazing results, positioning themselves for another stellar year in 2014.<\/p>\n","protected":false},"excerpt":{"rendered":"
Inspired UM rose to the top spot in 2013, becoming Estonia\u2019s largest media agency. For the first time in its history, the agency secured over \u20ac10 million ($13.7 million) in billings \u2013 the largest amount ever for an Estonian media agency \u2013 enjoying 21% growth over the previous year.<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-636","post","type-post","status-publish","format-standard","hentry","category-um-in-the-news"],"acf":[],"yoast_head":"\n