{"id":645,"date":"2014-02-18T06:30:27","date_gmt":"2014-02-18T06:30:27","guid":{"rendered":"http:\/\/localhost:10151\/uncategorized\/lego-reappoints-um-australia\/"},"modified":"2017-12-29T15:10:28","modified_gmt":"2017-12-29T15:10:28","slug":"lego-reappoints-um-australia-2","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/global-newsletter\/lego-reappoints-um-australia-2\/","title":{"rendered":"LEGO Reappoints UM Australia"},"content":{"rendered":"<p>UM Australia will continue as LEGO Australia\u2019s media communications agency following a competitive review against two other agencies. The business relationship between LEGO Australia and UM is now in its 12<sup>th<\/sup>\u00a0year.<\/p>\n<p>LEGO representatives considered UM\u2019s pitch to contain the most commanding view and action points for media communications into the future. \u201cUM demonstrated how LEGO Australia can capitalize on future media opportunities to better leverage our budgets and connect with consumers,\u201d said Caroline Squire, Director of Marketing for LEGO Australia and New Zealand. \u201cI am looking forward to the next stage of our relationship.\u201d<\/p>\n<p>UM Australia CEO, Mat Baxter, said \u201cIt is a proud moment for UM to be reappointed by LEGO Australia after a review against high-quality contenders. We have worked very hard on the future of media for LEGO Australia, and I am looking forward to continuing the partnership.\u201d<\/p>\n<p>Congratulations to the Australian team on another job well done.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UM Australia will continue as LEGO Australia\u2019s media communications agency following a competitive review against two other agencies. <\/p>\n","protected":false},"author":44,"featured_media":1515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-newsletter"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LEGO Reappoints UM Australia - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/global-newsletter\/lego-reappoints-um-australia-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LEGO Reappoints UM Australia - 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