{"id":8201,"date":"2020-09-09T22:01:09","date_gmt":"2020-09-09T22:01:09","guid":{"rendered":"http:\/\/localhost:10151\/?p=8201"},"modified":"2020-09-10T22:02:53","modified_gmt":"2020-09-10T22:02:53","slug":"the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/","title":{"rendered":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination"},"content":{"rendered":"<div id=\"ball_iCEcUDJsL3UWPCI6oKbgwkQ\" class=\"ixp-grid-row ixp-animated-scroll ixp-scroll-aware ixp-scroll-in-once ixp-scroll-fadeLeft ixp-row-xs-4 ixp-row-sm-4 ixp-grid-hidden-xs ixp-grid-hidden-sm ixp-container ixp-scroll-in ixp-scroll-seen\">\n<div id=\"ball_i1EF05Ww5hE2cdiB3BLXOQ\" class=\"ixp-grid-col-xs-8 ixp-grid-col-sm-4 ixp-grid-col-md-9 ixp-container\">\n<div id=\"ball_i1IMPgqYWbESptCWfYNggw\" class=\"ixp-text\">\n<p><em>This month&#8217;s issue of Pulse is a guest post written by <a href=\"https:\/\/ipglab.com\/author\/richard-yao\/\" target=\"_blank\" rel=\"noopener noreferrer\">Richard Yao<\/a>, Manager of Strategy and Content at IPG Media Lab.\u00a0<a href=\"https:\/\/twitter.com\/ryaoipg\" target=\"_blank\" rel=\"noopener noreferrer\">@ryaoipg<\/a><\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"ball_iYkiElm0sxkCn8ffkfZvRg\" class=\"ixp-grid-row ixp-animated-scroll ixp-scroll-aware ixp-scroll-in-once ixp-scroll-fadeUp ixp-container ixp-scroll-seen\">\n<div id=\"ball_icl1QPxSxWEOFPGaVn5Wy9A\" class=\"ixp-grid-col-md-12 ixp-grid-col-md-offset-0 ixp-container\">\n<div id=\"ball_i6TJEy1hqNEm9djiMXqmkQ\" class=\"color-b ixp-text\">\n<p>The ongoing pandemic has had a strong yet complicated impact on the development of ambient computing, which refers to the contextually aware software that can serve users without requiring explicit commands. Things like smart home, smart city, and other IoT-enabled experiences, based on technologies designed to fade into the background as part of the ambiance, are all building toward the future of ambient computing.<\/p>\n<p>Surprisingly, smart home devices have shown no significant breakthroughs in either use cases or wider adoption, despite the conditions that stay-at-home orders have created. Adoption of smart home devices among U.S. adults is predicted to grow from 33 percent in 2019 to 39 percent in 2020, according to market research by Hub Research, indicating a growth rate that is at par with previous years.<\/p>\n<p>To be fair, research suggests existing users are using their smart home devices more frequently when stuck at home. Fifty-two percent of voice assistant users say they interact with voice tech several times a day or nearly every day, compared to 46 percent before the outbreak, according to\u00a0<a href=\"https:\/\/www.nationalpublicmedia.com\/insights\/reports\/smart-audio-report\/\" target=\"_blank\" rel=\"noopener noreferrer\">a report released in late April<\/a>\u00a0by NPR and Edison Research. But this report also underscores the stagnant reality of use cases for voice-enabled devices, as most usage cited is still limited to basic tasks such as playing music or checking the news.<\/p>\n<p>As long as most use cases remain confined to native functionality, branded voice experiences will likely not get the audience they could theoretically reach via smart speakers and smartphones. All in all, smart home devices may have missed the boat on this round of pandemic-accelerated adoption.<\/p>\n<p>That being said, some implications of pandemic recovery are changing consumer behavior outside the home, making a strong case for accelerating the development of ambient computing.<\/p>\n<p>Read Full Article On <a href=\"http:\/\/marketingfutures.ana.net\/pulse21?fbclid=IwAR3tmD75U12c5dL5Y4MVJQkU3cs24So0sq638OJAu6yZQau1i4LxGEA6ysU\">Pulse<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This month&#8217;s issue of Pulse is a guest post written by Richard Yao, Manager of Strategy and Content at IPG Media Lab.\u00a0@ryaoipg The ongoing pandemic has had a strong yet complicated impact on the development of ambient computing, which refers to the contextually aware software that can serve users without requiring explicit commands. Things like [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,6],"tags":[],"class_list":["post-8201","post","type-post","status-publish","format-standard","hentry","category-thought-leadership","category-um-in-the-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"This month&#8217;s issue of Pulse is a guest post written by Richard Yao, Manager of Strategy and Content at IPG Media Lab.\u00a0@ryaoipg The ongoing pandemic has had a strong yet complicated impact on the development of ambient computing, which refers to the contextually aware software that can serve users without requiring explicit commands. Things like [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/\" \/>\n<meta property=\"og:site_name\" content=\"UM JAPAN\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UMCuriosity\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-09T22:01:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-10T22:02:53+00:00\" \/>\n<meta name=\"author\" content=\"shajibur.rahman@interpublic.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:site\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"shajibur.rahman@interpublic.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/\"},\"author\":{\"name\":\"shajibur.rahman@interpublic.com\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/person\\\/3ab450da4e035a60341554a2a939596c\"},\"headline\":\"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination\",\"datePublished\":\"2020-09-09T22:01:09+00:00\",\"dateModified\":\"2020-09-10T22:02:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/\"},\"wordCount\":341,\"publisher\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#organization\"},\"articleSection\":[\"Thought Leadership\",\"UM in the News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/\",\"url\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/\",\"name\":\"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#website\"},\"datePublished\":\"2020-09-09T22:01:09+00:00\",\"dateModified\":\"2020-09-10T22:02:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/\",\"name\":\"UM JAPAN\",\"description\":\"UM is a global media company.\",\"publisher\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#organization\",\"name\":\"UM\",\"url\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/jp.umww.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/um-logo-transparent.png\",\"contentUrl\":\"http:\\\/\\\/jp.umww.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/um-logo-transparent.png\",\"width\":1378,\"height\":1378,\"caption\":\"UM\"},\"image\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/UMCuriosity\",\"https:\\\/\\\/x.com\\\/UMWorldwide\",\"https:\\\/\\\/www.instagram.com\\\/umworldwide\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/um-ww\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/person\\\/3ab450da4e035a60341554a2a939596c\",\"name\":\"shajibur.rahman@interpublic.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g\",\"caption\":\"shajibur.rahman@interpublic.com\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/","og_locale":"en_US","og_type":"article","og_title":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN","og_description":"This month&#8217;s issue of Pulse is a guest post written by Richard Yao, Manager of Strategy and Content at IPG Media Lab.\u00a0@ryaoipg The ongoing pandemic has had a strong yet complicated impact on the development of ambient computing, which refers to the contextually aware software that can serve users without requiring explicit commands. Things like [&hellip;]","og_url":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/","og_site_name":"UM JAPAN","article_publisher":"https:\/\/www.facebook.com\/UMCuriosity","article_published_time":"2020-09-09T22:01:09+00:00","article_modified_time":"2020-09-10T22:02:53+00:00","author":"shajibur.rahman@interpublic.com","twitter_card":"summary_large_image","twitter_creator":"@UMWorldwide","twitter_site":"@UMWorldwide","twitter_misc":{"Written by":"shajibur.rahman@interpublic.com","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/#article","isPartOf":{"@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/"},"author":{"name":"shajibur.rahman@interpublic.com","@id":"https:\/\/jp.umww.com\/en\/#\/schema\/person\/3ab450da4e035a60341554a2a939596c"},"headline":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination","datePublished":"2020-09-09T22:01:09+00:00","dateModified":"2020-09-10T22:02:53+00:00","mainEntityOfPage":{"@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/"},"wordCount":341,"publisher":{"@id":"https:\/\/jp.umww.com\/en\/#organization"},"articleSection":["Thought Leadership","UM in the News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/","url":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/","name":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination - UM JAPAN","isPartOf":{"@id":"https:\/\/jp.umww.com\/en\/#website"},"datePublished":"2020-09-09T22:01:09+00:00","dateModified":"2020-09-10T22:02:53+00:00","breadcrumb":{"@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/jp.umww.com\/en\/thought-leadership\/the-path-forward-for-ambient-computing-how-the-pandemic-both-suppressed-the-development-of-ambient-computing-and-laid-down-a-foundation-for-its-long-term-domination\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jp.umww.com\/en\/"},{"@type":"ListItem","position":2,"name":"The Path Forward for Ambient Computing: How the Pandemic Both Suppressed the Development of Ambient Computing and Laid Down a Foundation for Its Long-Term Domination"}]},{"@type":"WebSite","@id":"https:\/\/jp.umww.com\/en\/#website","url":"https:\/\/jp.umww.com\/en\/","name":"UM JAPAN","description":"UM is a global media company.","publisher":{"@id":"https:\/\/jp.umww.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jp.umww.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/jp.umww.com\/en\/#organization","name":"UM","url":"https:\/\/jp.umww.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jp.umww.com\/en\/#\/schema\/logo\/image\/","url":"http:\/\/jp.umww.com\/wp-content\/uploads\/2017\/11\/um-logo-transparent.png","contentUrl":"http:\/\/jp.umww.com\/wp-content\/uploads\/2017\/11\/um-logo-transparent.png","width":1378,"height":1378,"caption":"UM"},"image":{"@id":"https:\/\/jp.umww.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/UMCuriosity","https:\/\/x.com\/UMWorldwide","https:\/\/www.instagram.com\/umworldwide\/","https:\/\/www.linkedin.com\/company\/um-ww\/"]},{"@type":"Person","@id":"https:\/\/jp.umww.com\/en\/#\/schema\/person\/3ab450da4e035a60341554a2a939596c","name":"shajibur.rahman@interpublic.com","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c53087da78d35d0574c041797fcd515f7503127068cd135b670ef31b05d4c151?s=96&d=mm&r=g","caption":"shajibur.rahman@interpublic.com"}}]}},"_links":{"self":[{"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/posts\/8201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/comments?post=8201"}],"version-history":[{"count":0,"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/posts\/8201\/revisions"}],"wp:attachment":[{"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/media?parent=8201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/categories?post=8201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jp.umww.com\/en\/wp-json\/wp\/v2\/tags?post=8201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}