{"id":9411,"date":"2022-10-25T13:40:55","date_gmt":"2022-10-25T13:40:55","guid":{"rendered":"http:\/\/localhost:10151\/?p=9411"},"modified":"2022-10-26T13:42:26","modified_gmt":"2022-10-26T13:42:26","slug":"um-worldwides-stacey-stewart-assesses-the-state-of-the-advertising-market","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/thought-leadership\/um-worldwides-stacey-stewart-assesses-the-state-of-the-advertising-market\/","title":{"rendered":"UM Worldwide\u2019s Stacey Stewart assesses the state of the advertising market"},"content":{"rendered":"

Let\u2019s be clear: The advertising market\u00a0has<\/em>\u00a0hit a rough patch amid the broader economic downturn. But that hit has not necessarily been a full-on body blow.<\/p>\n

\n

\u201cWe\u2019re seeing some shifts [in advertisers\u2019 spending] but not necessarily dramatic cuts,\u201d said UM Worldwide\u2019s U.S. chief marketplace officer Stacey Stewart in the latest episode of the Digiday Podcast. To be clear, she added, \u201cDon\u2019t get me wrong when I say there hasn\u2019t been many cuts. They\u2019re still cuts. They just haven\u2019t been as dramatic as I think we all had feared.\u201d<\/p>\n<\/div>\n

Listen to the podcast on Digiday<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Let\u2019s be clear: The advertising market\u00a0has\u00a0hit a rough patch amid the broader economic downturn. But that hit has not necessarily been a full-on body blow. \u201cWe\u2019re seeing some shifts [in advertisers\u2019 spending] but not necessarily dramatic cuts,\u201d said UM Worldwide\u2019s U.S. chief marketplace officer Stacey Stewart in the latest episode of the Digiday Podcast. To […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-9411","post","type-post","status-publish","format-standard","hentry","category-thought-leadership"],"acf":[],"yoast_head":"\nUM Worldwide\u2019s Stacey Stewart assesses the state of the advertising market - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/thought-leadership\/um-worldwides-stacey-stewart-assesses-the-state-of-the-advertising-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UM Worldwide\u2019s Stacey Stewart assesses the state of the advertising market - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"Let\u2019s be clear: The advertising market\u00a0has\u00a0hit a rough patch amid the broader economic downturn. 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