{"id":9440,"date":"2022-11-15T15:42:58","date_gmt":"2022-11-15T15:42:58","guid":{"rendered":"http:\/\/localhost:10151\/?p=9440"},"modified":"2022-11-16T13:44:56","modified_gmt":"2022-11-16T13:44:56","slug":"arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/thought-leadership\/arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm\/","title":{"rendered":"Arielle Garcia: Reframing Privacy &#8211; A new paradigm to combat data-driven discrimination and harm"},"content":{"rendered":"<p>Ad industry stakeholders play a key role in abating data-based discrimination, argues UM Worldwide\u2019s Arielle Garcia as part of The Drum\u2019s Data &amp; Privacy Deep Dive.<\/p>\n<p>In a recent report, the Interactive Advertising Bureau aptly asserts that the \u201clooming peril\u201d facing the industry is regulation and not the third-party cookie deprecation that has held a fixed place on marketers\u2019 agendas for nearly three years.<\/p>\n<div id=\"articleContentBlock\">\n<p>Recent headlines have been dominated by social platforms\u2019 restructuring actions following disappointing earnings, several of which vaguely cite the challenging \u2018macro environment\u2019 \u2013 triggering speculation by industry experts on platforms\u2019 reluctance to acknowledge the profound impact of Apple\u2019s AppTrackingTransparency changes on their advertising business.<\/p>\n<\/div>\n<p>Read her full piece on <a href=\"https:\/\/www.thedrum.com\/opinion\/2022\/11\/15\/reframing-privacy-new-paradigm-combat-data-driven-discrimination-and-harm\">The Drum<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ad industry stakeholders play a key role in abating data-based discrimination, argues UM Worldwide\u2019s Arielle Garcia as part of The Drum\u2019s Data &amp; Privacy Deep Dive. In a recent report, the Interactive Advertising Bureau aptly asserts that the \u201clooming peril\u201d facing the industry is regulation and not the third-party cookie deprecation that has held a [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,6],"tags":[],"class_list":["post-9440","post","type-post","status-publish","format-standard","hentry","category-thought-leadership","category-um-in-the-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Arielle Garcia: Reframing Privacy - A new paradigm to combat data-driven discrimination and harm - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/thought-leadership\/arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Arielle Garcia: Reframing Privacy - A new paradigm to combat data-driven discrimination and harm - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"Ad industry stakeholders play a key role in abating data-based discrimination, argues UM Worldwide\u2019s Arielle Garcia as part of The Drum\u2019s Data &amp; Privacy Deep Dive. In a recent report, the Interactive Advertising Bureau aptly asserts that the \u201clooming peril\u201d facing the industry is regulation and not the third-party cookie deprecation that has held a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jp.umww.com\/en\/thought-leadership\/arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm\/\" \/>\n<meta property=\"og:site_name\" content=\"UM JAPAN\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UMCuriosity\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-15T15:42:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-16T13:44:56+00:00\" \/>\n<meta name=\"author\" content=\"shajibur.rahman@interpublic.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:site\" content=\"@UMWorldwide\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"shajibur.rahman@interpublic.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/thought-leadership\\\/arielle-garcia-reframing-privacy-a-new-paradigm-to-combat-data-driven-discrimination-and-harm\\\/\"},\"author\":{\"name\":\"shajibur.rahman@interpublic.com\",\"@id\":\"https:\\\/\\\/jp.umww.com\\\/en\\\/#\\\/schema\\\/person\\\/3ab450da4e035a60341554a2a939596c\"},\"headline\":\"Arielle Garcia: Reframing Privacy &#8211; 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