{"id":9541,"date":"2023-02-10T17:12:26","date_gmt":"2023-02-10T17:12:26","guid":{"rendered":"http:\/\/localhost:10151\/?p=9541"},"modified":"2023-02-16T17:14:00","modified_gmt":"2023-02-16T17:14:00","slug":"podcast-ums-ben-tuff-on-googles-bard-weixin-grab-and-metas-within-victory","status":"publish","type":"post","link":"https:\/\/jp.umww.com\/en\/uncategorized\/podcast-ums-ben-tuff-on-googles-bard-weixin-grab-and-metas-within-victory\/","title":{"rendered":"Podcast: UM\u2019s Ben Tuff on Google\u2019s Bard, Weixin-Grab, and Meta\u2019s Within Victory"},"content":{"rendered":"

Are we seeing a fundamental shift in search? What implications could this have on search advertising?<\/p>\n

Google has announced an AI chatbot, Bard, to rival the wildly popular ChatGPT. The program, which is built on the tech giant\u2019s LaMDA conversational technology, is currently being tested by a select group of users, with plans to be made available to the public in a matter of weeks.<\/p>\n

The announcement came just a day before Microsoft unveiled a new version of search engine Bing that incorporates ChatGPT. The big tech firm has agreed to invest billions of dollars into OpenAI, the company behind the chatbot, causing speculation that they would integrate the technology into Bing\u2019s search function.<\/p>\n

Listen to the full podcast here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Are we seeing a fundamental shift in search? What implications could this have on search advertising? Google has announced an AI chatbot, Bard, to rival the wildly popular ChatGPT. The program, which is built on the tech giant\u2019s LaMDA conversational technology, is currently being tested by a select group of users, with plans to be […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9541","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nPodcast: UM\u2019s Ben Tuff on Google\u2019s Bard, Weixin-Grab, and Meta\u2019s Within Victory - UM JAPAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jp.umww.com\/en\/uncategorized\/podcast-ums-ben-tuff-on-googles-bard-weixin-grab-and-metas-within-victory\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast: UM\u2019s Ben Tuff on Google\u2019s Bard, Weixin-Grab, and Meta\u2019s Within Victory - UM JAPAN\" \/>\n<meta property=\"og:description\" content=\"Are we seeing a fundamental shift in search? 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