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Ad Age 40 Under 40: How W. Joe DeMiero is Changing UM’s Culture
September 19th, 2022 | UM in the News

The U.S. CEO is one of Ad Age’s 2022 40 Under 40 honorees

W. Joe DeMiero, who started his career at Publicis in 2013 as VP of agency Razorfish, this year was named U.S. CEO at UM, which operates in more than 100 markets.

DeMiero, 39, said he wanted to reimagine what an agency “can and should be” and is trying to create a culture “where people feel supported, feel safe, feel welcome and able to be who they are fully without fear of retribution to express themselves fully.”

DeMiero has worked with big brands such as Google, AT&T, USAA and Capital One during his career. In 2016 he founded TiltShift, Publicis’ immersive reality experience factory, and in 2010, he co-founded CloudTix, the world’s first cloud-based mobile ticketing platform.

Read more on Ad Age

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