Arielle Garcia, 29
Chief privacy officer, UM Worldwide
Around 10 years ago, Arielle Garcia was hired by UM Worldwide as an administrative assistant for the lead executive on the Exxon Mobil account. Soon she was supporting eight executives and taking on special projects at the media company.
“I am the person who either knows it or will figure it out,” said Garcia, a graduate of Macaulay Honors College in Queens. “I kept taking things on and became the guru for all things operations.”
That attitude and work ethic landed her a fast promotion to senior associate of global operations after just six months.
When new privacy laws started changing the way data is used in marketing, Garcia became the company expert. Last year she was named the first agency-based chief privacy officer, advising more than 100 clients globally on the evolving regulatory landscape.
Read Full Article on Crain’s New York Business.